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Sportmanagement und Marketing in der Sportindustrie

Key Focus Areas

  • Interaction with Leading Sports Federations: Significant emphasis is placed on interacting with leading sports federations in Switzerland, including football, basketball, and other sports.
  • Specialized Disciplines: Alongside their specialized disciplines, students also focus on psychology and communications.
  • Practical Aspects: Students explore the practical aspects of athlete transfers and contract negotiations between sports federations in various sports (e.g., fencing, boxing).

Key Focus Areas

Interaction with Leading Sports Federations
Significant emphasis is placed on interacting with leading sports federations in Switzerland, including football, basketball, and other sports.
Specialized Disciplines
Alongside their specialized disciplines, students also focus on psychology and communications.
Practical Aspects
Students explore the practical aspects of athlete transfers and contract negotiations between sports federations in various sports (e.g., fencing, boxing).

Intellectual Community

Etudes Modernes Academy fosters relationships with global intellectual game organizations like chess, Go, and checkers. This enables students to join an intellectual community, participating in tournaments with elite representatives from different countries.
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Curriculum Highlights

Sports Management Courses
Significant time is dedicated to courses in sports management, industry marketing, recreational economics, and the basics of tourism.
Healthy Lifestyle Industry
The rapidly developing healthy lifestyle industry worldwide requires high-class specialists capable of managing fitness divisions, individual and family wellness programs, and preparing wellness retreat programs.
Unique Opportunities in Lausanne
Being located in Lausanne allows students to deeply study the history of Olympic sports, as well as the technologies and solutions employed by international organizations that unite the healthy forces of humanity.
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Etudes Modernes SA selects tailor-made programmes for dual education in the Swiss Confederation

Additional Learning Areas

Students are required to study the history of sustainable development and the role of the UN, international conventions and agreements (e.g., the Aarhus Convention and the Paris Climate Agreement), and EU directives covering the social and economic development blocks of the European community.

Technical Standards

A crucial part of the curriculum is working with technical standards, especially those related to the certification of environmental products and the analysis of European best available techniques (BAT).

Skills and Knowledge

Students gain up-to-date knowledge of environmental protection technologies and skills to create effective environmental management systems, which are in demand in both business and administrative sectors.

Discipline Focus

All courses aim to provide an understanding of the integrity of nature and the possibilities that science offers for environmental restoration and the development of innovative models.

In diesem Forschungsprogramm spezialisieren sich die Studierenden sowohl auf moderne Berufe wie eSports als auch auf Managementberufe wie Sportökonomie, Sportorganisation-Marketing und Sportrecht.

Schwerpunktbereiche

  • Interaktion mit führenden Sportverbänden: Besonders betont wird die Interaktion mit führenden Sportverbänden in der Schweiz, darunter Fußball, Basketball und andere Sportarten.
  • Spezialisierte Disziplinen: Neben ihren spezialisierten Disziplinen konzentrieren sich die Studierenden auch auf Psychologie und Kommunikation.
  • Praktische Aspekte: Die Studierenden erkunden die praktischen Aspekte von Athletentransfers und Vertragsverhandlungen zwischen Sportverbänden in verschiedenen Sportarten (z.B. Fechten, Boxen).

Intellektuelle Gemeinschaft

Die Etudes Modernes Academy pflegt Beziehungen zu globalen Organisationen für intellektuelle Spiele wie Schach, Go und Dame. Dies ermöglicht den Studierenden, Teil einer intellektuellen Gemeinschaft zu werden und an Turnieren mit Elitevertretern aus verschiedenen Ländern teilzunehmen.

Lehrplan-Highlights

  • Kurse im Sportmanagement: Ein wesentlicher Teil der Zeit ist den Kursen im Sportmanagement, Branchenmarketing, Freizeitwirtschaft und den Grundlagen des Tourismus gewidmet.
  • Gesundheitsindustrie: Die weltweit schnell wachsende Gesundheitsindustrie erfordert hochqualifizierte Spezialisten, die in der Lage sind, Fitnessabteilungen, individuelle und familiäre Wellness-Programme sowie Wellness-Retreats zu leiten.

Einzigartige Möglichkeiten in Lausanne

Die Lage in Lausanne ermöglicht es den Studierenden, die Geschichte des olympischen Sports sowie die Technologien und Lösungen zu studieren, die von internationalen Organisationen eingesetzt werden, die die gesunden Kräfte der Menschheit vereinen.

Für weitere Informationen und zur Anmeldung besuchen Sie bitte die Website der Etudes Modernes Academy.

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